"We will work together adding the all important elements of power and consistency to your game, while maintaining the individualism and art of your swing."  M. Howes


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In the last three weeks, we’ve asked questions about what you most want out of your golf.
Some traditionalists worry about the golf ball and its performance. Is the distance your golf ball travels your biggest concern?
Which is your favorite format, and which would you rather not play?
On Tour there has been an improvement of between 15 and 20% in driver distance. Have you seen that improvement?
You’re driving to the club to play golf. What most inspires you about your golf today?
Adjustability used to come at the expense of some forgiveness. Maybe not now.
There is an argument that the biggest leap forward in performance is not the actual design of golf clubs but our improved understanding of impact, launch and ball flight. Are we about to make another ... See more
We’re interested in where you rank on a scale from 1 (where golf is a recreational and social past-time) to 5 (it’s all about competitive sport).
If you want to hit higher spinning wedge shots, we’ve learned a lot from launch monitor data.
Just when you want accuracy, your equipment could be trouble in the making.
Do you know what spin loft is? If you want to hit higher spinning wedge shots, you need to know.
If the sole of the club is square to the turf at impact, then it’s easier to find the sweet spot. It’s certainly easier to hit it on target.
Faced with a 50m shot too many golfers think the way to hit it closer is to use a higher ball flight with a higher lofted wedge. Is it?
Over 60% of golfers waste great swings. They have lie angles that are incorrectly sending a great swing wide of the target.
If you want to hit lower trajectory, high spinning wedge shots, then get some basics right first.
Don’t measure your experience by performance vs. handicap. Measure it by the number of great shots you hit.
For many, many golfers, enjoyment trumps handicap. So check this final benchmark.
Fit your driver for your launch DNA and not only will you get more performance, it will be your friend for much longer.
There is a very revealing point at which golfers hit a limit.
Sometimes changing your trajectory reduces the danger from the tee.
Most golfers have a part of their game that drags their handicap down (or up actually).
Of your personal launch DNA requires us to reduce your spin rate, then there’s a good chance that along with more distance, you’ll be straighter too.
For the second consecutive year, Srixon has been awarded MyGolfSpy’s Most Wanted Game Improvement Iron.

Building upon the success of the Z 565 Irons, Srixon’s Z 585 Irons took home this ...
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When you read magazines they have to make assumptions about who you are. We don’t. We’re interested in your own Launch DNA.
If you want to improve your score or lower your handicap, then start by benchmarking some key areas of your game.
Bunkers don’t have to be thought of as a ‘hazard’.
Learning how to use your bounce will make you much more consistent, and eliminate fat shots.
Making time for bounce could save you a lot of hours.
The enhancements in the Feel Balancing Technology in the Cleveland RTX4 Wedges improves distance control.
The new Cleveland Golf RTX4 and your spin and control.
You might know about bounce, but can you use it?
The new Cleveland Golf RTX4 and your spin and control.
Actually you’re one in several thousand. And it should matter to you.
The designers of Par 3’s know how to seduce you into a big score.
Do you know that Grind design is very important if you want to make greenside shots easier?
Do different Grinds on your wedges make a difference?
Your Putter is a precision tool that you need to use to exercise control over the ball direction and speed. So swingweight matters.
Two golfers with exactly the same dimensions and setup, could require a different length Putter depending on.
If there’s a club in your bag that should be fit to you, it’s your Putter. The match needs to be perfect.
Golf is a game of technique and timing. We’re looking for ladies who want to have a game that gets them lower than 85 most days.